We all know the importance these days of being dynamic and agile, especially if this helps build a range of consistent value for customers.
This range must be based on products that improve and make life easier for users, whilst giving clear advantages to distributors. In other words, products that bring an added plus to the business.
The renewal of two products falls within this aim, to be released progressively when current stock runs out:
One of the most-sold products in the paint accessories range are the mixing cups.
Over the coming weeks, the new Classic Mix range will be introduced. The main differences compared to the current product are:
- New sizes: 385, 750, 1400 and 2300 ml.
- New markings: with more mixing ratios.
- New packaging: boxes modified to fit Roberlo’s corporate image.
- New item codes.
The new design also has two improvements compared to the previous model:
- It includes a 10:1 mix ratio in order to cover all ratios currently used in the Roberlo product range.
- The product is tougher and more water/air-tight.
Operationally, the product price and units per box will remain unchanged, except for the 2300 ml version which will come in boxes of 100 units, with the lids being sold in boxes of 200 units.
We were also keen to update our Robfilter product, which now has 3 clear improvements:
- Improved product: A stronger product, able to withstand a larger quantity of product without deforming.
- New look: Product image makeover of both the filter and the box in line with the new corporate identity.
- New packaging: We have gone from 10 bags of 100 units per box to 4 bags of 250 units per box, therefore still totalling 1000 units/box.
Item codes and purchase conditions remain unchanged.