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  • Roberlo’s 50th anniversary: past, present, and future

Roberlo’s 50th anniversary: past, present, and future

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  • 50th anniversary logo.

    50th anniversary logo.

  • One of the first company vehicles.

    One of the first company vehicles.

2018 will be a very special year for anyone associated with Roberlo either as a worker, distributor or end user of our products. This is the year that marks 50 years of activity by the company.

It was undoubtedly difficult to imagine, in the 1970s, that Roberlo would become an international group of companies operating in different sectors, with a commercial presence in more than one hundred countries, and more than 550 employees. An incalculable amount of optimism would have been required to imagine such a successful future.

As is the case with most companies, the early years were modest, but filled with excitement. At that time, the driving force behind Roberlo was the passion of Mr. Llorenç Juher to build his own company. Achieving this goal required many hours of hard work, very hard work, to overcome all the obstacles that small companies face. The key to overcoming all of the challenges was obstinate tenacity and a team of people who shared his vision.

The number of people who have played important roles throughout Roberlo’s history and who have meant so much for this organization is very large. It is extraordinary to find people who have been connected to the project from the very start, and who today remain committed to the organization after almost 50 years. This is one of Roberlo’s principles: find the most committed professionals.

It is nice to remember the early years of the company, so we don’t forget where we came from, but if there is one thing that characterizes Roberlo it is that it is always looking towards the future. There is a phrase that describes the company’s values perfectly. It is a quote from the Canadian Wayne Gretzky, one of the greatest hockey players of all time: “I skate to where the puck is going to be, not where it has been”. Everyone who collaborates at Roberlo shares these values: proactivity, dynamism, and a passion for what they do.

We would like to make 2018 a year that all of us will look back on fondly as the year that marked 50 years of Roberlo’s activity. It will be a very symbolic year and one that is filled with emotion. We hope it will be a memorable year, and we will be working to carry out different activities to make 2018 a very special year. 

  • 50th anniversary logo.

    50th anniversary logo.

  • One of the first company vehicles.

    One of the first company vehicles.

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